Tour Des Types
Maxomedia
2014

Tour Des Types presents the web component of a campaign for Autoscout 24, a Swiss car dealership. TDT consists of 4 different games with different types of vehicles, in multiple Swiss cities. The results from games played indicate what "type" of driver you are.

While online, over 50.000 games were played, with an average 7.2 minute play—consolidating Autoscout's position as a market leader in Switzerland.